Trek Trendy

Channel Overview and Background

Trek Trendy is a prominent YouTube channel focused on luxury travel content, operated by Will, a British content creator who has established himself as a leading voice in premium travel reviews. The channel, which joined YouTube on February 5, 2015, has grown to become a significant presence in the travel content space, with Will dedicating his platform to showcasing the reality of flying in premium airline products, luxury rail experiences, and cruise content.^[1]

The channel's journey began when Will made the bold decision to leave his traditional job to pursue his passion for travel and content creation. In 2018, he gave up his career to travel the world, experience new destinations, and meet people from different cultures, documenting these adventures for his growing audience.^[2] His stated mission involves providing comprehensive and consistent reviews of first-class experiences across air, rail, and sea travel, helping viewers make informed decisions for their own luxury travel bookings.^[1]

Audience and Channel Performance

As of May 2025, Trek Trendy has achieved substantial success with over 1.23 million subscribers and more than 260 million total video views across 214 published videos.^[1] The channel maintains a consistent upload schedule, typically releasing content every other Sunday, though analytics show an average frequency of approximately 0.5 videos per week.^[1]

According to influencer analytics platform HypeAuditor, Trek Trendy ranks as the #1,305 worldwide YouTube influencer as of May 2025, with an estimated monthly income ranging from $9,138 to $12,519.^[3] The channel's engagement rate stands at 1.79%, which analytics platforms classify as relatively low compared to similar channels, though the content consistently attracts substantial viewership.^[1]

Content Style and Reception

Trek Trendy has developed a distinctive reputation for its calm, soothing presentation style. Viewers frequently praise Will's calming voice and the relaxing nature of his content, with many fans noting that his videos serve as excellent material for falling asleep.^[4] This unique appeal has helped the channel build a dedicated following despite what some viewers describe as infrequent upload schedules.^[4]

Content Focus and Notable Experiences

The channel specializes in luxury travel experiences, with Will consistently investing significant personal funds to provide authentic reviews. His content spans premium airline products, luxury cruise ships, and high-end rail travel, always maintaining what he describes as an honest, "no holding back" approach to reviewing these experiences.^[1]

High-Profile Travel Experiences

Trek Trendy has documented some exceptionally expensive and exclusive travel experiences. In March 2025, Will shared his experience aboard what he described as the world's most luxurious sleeper train, the Twilight Express Mizukaze, which required entering a lottery system just to purchase tickets and cost over $40,000 for the journey.^[5] This represented one of his most expensive individual travel experiences to date.^[5]

Another ambitious project documented by the channel was an 80-day around-the-world journey in December 2024, featuring various ships, trains, and first-class flights. This comprehensive travel experience, which Will funded entirely himself, cost well over $100,000 and showcased luxury accommodations across multiple modes of transportation.^[6]

The channel has also featured unique aviation content, including a 24-hour journey flying across the world to Japan and back, experiencing both ANA's First Class and Business Class products in a single trip.^[7] During the pandemic, Will continued creating content by flying what many consider the world's best first-class experience, documenting how luxury air travel adapted to health and safety protocols.^[8]

Luxury Amenities and Unique Features

Media outlets have highlighted some of the extraordinary amenities Trek Trendy has showcased, particularly Emirates' first-class shower facilities available at 40,000 feet. Will's documentation of these rare luxury features, including private suites with closing doors and onboard shower access, has garnered significant attention from travel enthusiasts and mainstream media alike.^[9]

Industry Recognition and Content Approach

Trek Trendy maintains editorial independence by personally funding all travel experiences featured on the channel. This self-funded approach allows Will to provide unbiased reviews without influence from travel companies or tourism boards.^[1] His commitment to authentic reviews has earned recognition from travel enthusiasts who appreciate the honest perspective on luxury travel products.

The channel's content often features detailed cost breakdowns, helping viewers understand the financial investment required for these premium travel experiences. This transparency has become a hallmark of Trek Trendy's approach, providing valuable insights for viewers considering similar luxury travel investments.^[5]