Stay Wild

The Content Creator Behind Stay Wild

Stay Wild is a YouTube channel primarily operated by content creator Ben Azelart, born Benjamin Roger Azelart on January 10, 2002, in Dallas, Texas ^[22]. The channel was created on October 6, 2020, and has become a significant force in the digital entertainment space ^[9]^[22]. What started as Ben's secondary channel has evolved into a major platform featuring his collaborative approach to content creation. Ben's journey to YouTube began with his background in extreme sports, particularly skateboarding and surfing in Hawaii, where he moved at age three ^[22]. His transition from professional skateboarding to content creation was influenced by meeting other YouTubers and recognizing the creative potential of video production ^[19]. Rather than experiencing an overnight viral moment, Ben's success built gradually over time, which he credits with helping him stay grounded as his audience grew ^[19].

Channel Performance and Subscriber Growth

Stay Wild has achieved remarkable growth since its inception. According to recent analytics, the channel currently boasts over 14.1 million subscribers and has accumulated more than 3.4 billion total views across 255 videos ^[9]^[11]. The channel's growth trajectory has been consistently upward, with significant milestones including reaching 10 million subscribers by early 2024 ^[12]. The channel's performance metrics demonstrate strong engagement, with an estimated monthly earning potential between $1.3 million and $30.3 million based on viewership and industry CPM rates ^[10]. Recent data shows the channel gained 500,000 subscribers in the last 30 days and generated over 135 million views in the same period ^[8]. Videos consistently receive millions of views, with popular content like "Best Chocolate Art Wins $1,000!" reaching over 10 million views ^[11].

Content Style and Format

Stay Wild's content primarily focuses on challenge-based videos, competitive formats, and collaborative entertainment. The channel's signature style revolves around competition videos where participants attempt various creative challenges for cash prizes, typically ranging from $1,000 to higher amounts ^[1]^[7]. Popular video formats include "If You Build It, I'll Buy It," art competitions, and destruction challenges involving supposedly "unbreakable" items. The content is characterized by high-energy presentation, creative setups, and elaborate production values. Videos often feature multiple participants working on building projects, creating art, or attempting to break or protect expensive items ^[2]^[13]. The channel maintains a consistent upload schedule, releasing new videos weekly and maintaining audience engagement through varied content types including Minecraft-themed challenges ^[20].

Key Collaborators and Cast

Ben Azelart serves as the primary host and creator, but Stay Wild operates as a collaborative channel featuring several regular cast members. Cameron "Cam" Huff is a prominent co-host and content creator who appears in the majority of Stay Wild videos ^[24]. Huff brings expertise in social media management, content creation, and graphic design to the channel, having helped build Stay Wild's online presence ^[24]. The channel also frequently features other content creators including Vlad and Chris (the Stokes Twins), Derek Cleland, and various guests from Ben's broader network of YouTuber friends ^[5]^[6]. This collaborative approach allows for diverse content creation and cross-audience appeal, as different creators bring their unique personalities and skills to the videos.

Secondary Channels and Brand Extensions

Beyond the main Stay Wild channel, the brand has expanded into additional content streams. Stay Wild Reacts, a secondary channel, focuses on reaction content where the team responds to viral videos, internet trends, and user-submitted content ^[4]^[21]. This channel has gained over 1.24 million subscribers and serves as a platform for more casual, commentary-style content ^[23]. The Stay Wild brand previously included a podcast format, which ran for 10 episodes in 2021 before being discontinued ^[14]^[16]. The podcast featured Ben Azelart and co-hosts discussing behind-the-scenes experiences, personal stories, and interviewing guests from the YouTube creator community ^[17]^[18].

Audience Demographics and Appeal

Stay Wild's content is primarily targeted toward younger audiences, particularly those aged 10 and above, though the channel attracts viewers across various age groups ^[15]. The content combines creativity with entertainment, featuring art projects, building challenges, and competitive elements that appeal to viewers interested in DIY content and competitive gaming formats. Industry analysis suggests the channel's content is generally family-friendly, though some critics note the high-energy, sometimes chaotic presentation style that characterizes much of the content ^[15]. The channel's success demonstrates strong audience loyalty, with consistent viewership and engagement across video releases.

Business Model and Monetization

Stay Wild operates through multiple revenue streams, including YouTube ad revenue, brand partnerships, and merchandise sales. The channel's estimated earnings reflect its substantial viewership, with daily earnings projected between $44,900 and $1 million based on current subscriber count and view patterns ^[10]. The channel has also engaged in brand collaborations, including partnerships with companies like Red Bull and various product placements within video content ^[3]. Additionally, Ben Azelart operates Biz, a lifestyle brand that complements the Stay Wild content strategy by offering merchandise aligned with the channel's adventurous, creative image ^[3].