LARRAY

About Larray: A Digital Comedy Powerhouse

Larri Merritt, widely known online as Larray, has become a standout figure in the world of digital entertainment. Born on July 22, 1998, in Compton, California, Larray first gained attention on the now-defunct Vine platform before transitioning to YouTube, where his comedic videos quickly attracted a massive audience^[3]. His unique blend of humor, music, and relatability has resonated with millions, making him one of the most influential creators among Gen-Z and Gen-Alpha audiences^[1].

Social Media Reach and Impact

Larray boasts an impressive digital footprint. As of early 2025, he has over 10 million YouTube subscribers, more than 1.2 billion views on his channel, and upwards of 28 million followers on TikTok^[5]. His content spans comedic skits, reaction videos, and gaming sessions, often featuring popular titles like Roblox. On TikTok alone, his videos have garnered nearly 800 million likes, reflecting his widespread appeal and consistent engagement^[2].

Music and Creative Ventures

Beyond social media, Larray has made waves in the music industry with comedic singles such as "First Place," "Last Place," and the viral hit "Canceled." These tracks have collectively spent 42 weeks on Billboard's Comedy Digital Tracks chart, with "First Place" amassing over 41 million views on YouTube^[3]. His music often blends sharp wit with catchy beats, further cementing his reputation as a multifaceted entertainer.

Collaborations and Business Initiatives

Larray was a prominent member of the collaborative TikTok group The Hype House and appeared on the Netflix reality series of the same name^[7]. His entrepreneurial spirit led to the launch of "Larray's Loaded Mac," a virtual restaurant brand specializing in creative mac and cheese dishes^[4]. Additionally, he has collaborated with major brands such as Calvin Klein, Hugo, Tinder, and Chipotle, and has introduced his own fashion line, "Girlies"^[5].

Recognition and Representation

Larray's influence has not gone unnoticed by the industry. In 2023, he was named to Forbes' prestigious 30 Under 30 list, recognizing his impact as a digital creator^[5]. In September 2024, he signed with Creative Artists Agency (CAA), a major talent agency, to expand his creative reach into podcasting, touring, new intellectual properties, and further brand partnerships^[6].

Personal Story and Advocacy

Growing up in a large family in Compton, Larray has spoken candidly about the challenges he faced as a young, openly gay man. After moving to the suburbs at age 13, he endured bullying but continued to find solace and community through his online presence^[7]. Today, he uses his platform to connect authentically with fans, sometimes even offering personal interactions like FaceTime calls, and advocates for inclusivity and self-acceptance.